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Understanding Quebec’s Bill 96: Its Effect On Your Business

Arti Goyal 2 min read
Bill 96 featured image

Bill 96 is a significant piece of legislation for businesses in Quebec. It strengthens the use of French across various sectors, affecting both public and private institutions. This article explains what Bill 96 is, its purpose, its impact on businesses, and strategies for compliance. Understanding these aspects is crucial for businesses to adapt successfully and avoid legal issues.

What is Bill 96?

Bill 96 is a comprehensive reform of Bill 101, Quebec’s Charter of the French Language, originally enacted in 1977. It aimed to make French the primary language in Quebec. Bill 96 builds on this by further reinforcing the use of French in business, education, commerce, and other areas. The changes are extensive and affect many aspects of daily life and work in Quebec.

Key Areas Affected by Bill 96

  • Business: Companies must conduct internal communications, advertising, and customer service primarily in French. This includes emails, memos, websites, brochures, and all forms of advertising.
  • Education: French becomes even more integral in educational institutions, affecting both curriculam and administrative processes. Schools must ensure that all communications with students and parents are in French, and French language proficiency becomes a key focus.
  • Commerce: Retailers and service providers must ensure that all commercial publications, including websites and advertising, are in French. Product labels, instructions, and any consumer-facing information must be in French.

Scope and Intent

The scope of Bill 96 is broad, targeting various sectors to ensure the French language’s dominance. The intent is to protect Quebec’s linguistic heritage, promote the French language, and ensure that French remains the main language in the province. This is seen as essential for maintaining Quebec’s unique cultural identity.

What is The Purpose of Bill 96?

The primary goal of Bill 96 is to reinforce the use of French in Quebec. It ensures that French is the predominant language in workplaces, schools, and public spaces. The bill aims to protect and promote Quebec’s linguistic heritage, reflecting the cultural and historical significance of the French language in the province.

Objectives

  • Language Preservation: Safeguard the French language from erosion due to the influence of English and other languages. This is particularly important in a globalised world where English often dominates.
  • Cultural Identity: Strengthen Quebec’s unique cultural identity by ensuring the prominence of French. This helps maintain the distinct character of Quebec within Canada.
  • Economic Integration: Facilitate the integration of immigrants into Quebec society through the French language. By requiring immigrants to learn and use French, the government aims to create a more cohesive society.

When Was Bill 96 Passed?

On June 1, 2022, Royal Assent was granted to Bill 96. This formal approval marked the completion of its legislative process, making it an official law in Quebec. The passage of the bill represents a significant step in Quebec’s efforts to reinforce the French language’s use and importance.

When Will Bill 96 Take Effect?

Different provisions of Bill 96 take effect at various times. Some regulations started immediately after the royal assent, while others were phased in over several years. For example:

  • Immediate Effect: Certain employment documents and contracts had to be in French right away. This includes job offers, employment contracts, and internal communications.
  • Phased Implementation: Provisions like mandatory French websites for businesses and French-language advertising will be fully enforced by 2025. Businesses are given time to comply with these more extensive requirements to ensure a smooth transition.

How Does Bill 96 Impact Employers?

Bill 96 imposes new requirements on employers, necessitating changes in their operations to comply with the law.

New Requirements

  • Job Postings: Must be advertised in French. This ensures that job opportunities are accessible to French-speaking applicants and aligns with the goal of promoting French in the workplace.
  • Employment Contracts: All employment contracts must be available in French. Employers must provide French versions of any legal agreements and ensure that employees understand their terms and conditions in French.
  • Internal Communications: Internal communications, including emails, memos, and staff meetings, should primarily be in French. This fosters a French-speaking work environment and ensures all employees are comfortable and proficient in French.
  • Customer Service: Customer service must be provided in French. Businesses must ensure that their customer-facing staff can communicate effectively in French, providing high-quality service to French-speaking customers.

Compliance Deadlines

Different rules have specific deadlines. For instance, French job postings were required immediately, while other regulations, like French-language internal communications, have longer timelines for compliance. Employers need to be aware of these deadlines to ensure they meet the requirements in a timely manner.

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What Does Bill 96 Mean For Businesses?

Businesses must meet strict language requirements under Bill 96. They need to ensure all commercial publications, including websites and advertising, are in French. There could be heavy fines and reputational harm for noncompliance.

Obligations for Businesses

  • Commercial Publications: Websites, brochures, and advertisements must be in French. This includes all online content, print materials, and digital marketing campaigns.
  • Customer Interactions: All customer interactions, whether in person, online, or over the phone, must be conducted in French. This ensures that French-speaking customers can comfortably interact with businesses.
  • Product Labels: Product labels and descriptions must be in French. This includes packaging, instructions, and any other consumer-facing information.

Consequences of Non-compliance

  • Fines: Businesses can face substantial fines for failing to meet language requirements. These fines can be significant and can affect a business’s financial health.
  • Reputation Damage: Non-compliance can harm a company’s reputation, affecting customer trust and loyalty. Customers may choose to patronise businesses that respect and promote the French language.

What Does This Mean for You?

In Quebec, French is the official language and central to its culture and daily life. For immigrants, learning French is crucial for integration, accessing job opportunities, and participating fully in the community. It enhances communication, fosters social connections, and demonstrates respect for the local heritage. Proficiency in French is often required for public services, education, and professional advancement, making it essential for a successful and fulfilling life in Quebec.

How La Forêt Can Help You?

La Forêt French Class offers DELF courses for all proficiency levels: DELF A1, to DELF B2. These courses systematically can enhance employees’ French language skills, ensuring they meet the standards set by Bill 96. By achieving DELF certification, employees gain a recognized credential that demonstrates their language proficiency, helping employers ensure compliance with legal requirements.

Our DELF courses cover essential language skills including speaking, listening, reading, and writing. This comprehensive approach ensures employees can effectively communicate in French across various scenarios, from basic interactions to more complex business communications.

This investment in language training promotes a more inclusive and efficient workplace, boosting employee confidence and productivity while fostering better customer relationships.

Conclusion

Bill 96 is crucial for promoting French in Quebec. Compliance is essential for businesses to avoid penalties and improve their services. Adapting to Bill 96 not only ensures legal compliance but also enhances business operations and customer satisfaction. Consider signing up for La Forêt’s French language programs to learn the language and be able to comply with the law. 

Frequently Asked Questions

Q: What is Bill 96 for international students?

Ans: Bill 96 affects international students by enforcing the use of French in educational institutions. Schools must provide services and communication in French, ensuring that students are immersed in the language during their studies. This immersion helps students integrate better into Quebec society and improves their French language skills.

Q: Are you allowed to speak English in Quebec?

Ans: Yes, you can speak English in Quebec. However, Bill 96 requires businesses and public institutions to prioritise French in their communications and services. This ensures that French remains the dominant language. While daily interactions in English are possible, official documents and customer service must be in French. This promotes a French-speaking environment and helps preserve the language.

Q: What is the new language law in Quebec in 2024?

Ans: The new language law in Quebec, under Bill 96, strengthens the use of French in various sectors. By 2024, many provisions will be fully in place, including mandatory French in business communications, advertising, and workplace documents. These measures aim to make French the predominant language in all aspects of public life in Quebec, reinforcing the province’s commitment to its linguistic heritage.

Q: Can I move to Quebec if I do not speak French?

Ans: Yes, you can move to Quebec without speaking French. However, learning French is highly recommended, as Bill 96 prioritises French in public and professional settings. Enrolling in French language courses, such as those offered by La Forêt online French classes, can help you integrate more smoothly. Speaking French will enhance your ability to navigate daily life, access services, and improve your employment prospects. Knowing French is not only beneficial for legal compliance but also for social integration and career advancement.

Arti Goyal

Arti is a passionate French trainer with extensive experience in guiding students through DELF, TEF, and TCF exam preparation. Known for her engaging teaching methods, she combines a deep knowledge of the French language with an ability to make learning both effective and enjoyable. Arti focuses on practical communication skills, ensuring that her students not only succeed in their exams but also feel confident using French in everyday situations. Committed to her students’ growth, she fosters a learning environment where French becomes more than just a subject—it’s an enriching and lasting experience.

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